Requirements of the general data protection regulation (GDPR)
In order to carry out other business functions and to deliver our services, we rely on the following lawful conditions for processing personal data:
consent – the individual has given their consent to the processing of their personal data.
contractual – processing of personal data is necessary for the performance of a contract to which the individual is a party or for Rich Communications Ltd to take pre-contractual steps at the request of the individual.
legal obligation – processing of personal data is necessary for compliance with a legal obligation to which Rich Communications Ltd is subject.
legitimate interests – processing is necessary under the legitimate interests of the Rich Communications Ltd or an associated third party, unless these interests are overridden by the individual’s interests or fundamental rights.
We will be clear and transparent with you about which lawful basis is used when processing your personal data.
Collecting Personal Data
In order to deliver our services and to carry out necessary business functions, we may collect certain personal data from you in a variety of ways, such as, through our website, Instagram, via email, text, LinkedIn, our online platform, or verbally. These details may include (where applicable), names, contact details and basic employment details. Depending on the service we are delivering to you or your company, we may also ask for more detailed information about your employment such as the department or team you work in, your goals, the challenges and opportunities for you personally and for your organisation.
Personal data we obtain is collected in a few key ways:
data disclosed by the individual
data disclosed by an authorised third party (i.e. employer) on the individual's behalf
data obtained from linked system or database
data generated through user interaction with systems/services
Where your data is provided to us by an authorised third party such as your employer (i.e. in the form of a programme delegate list), it is the third party’s responsibility to ensure they have the correct lawful basis in place to share this data.
The Purposes of Processing Personal Data
Your data may be used for a number of purposes including, but not limited to: to provide all the elements of the performance and development services we have been contracted to provide by yourself or your employer.
Contacting you in the case of an event time change or cancellation, to assess the quality of our services, administrative activities, legal obligations of the business, statistical and marketing analysis, customer surveys, customer relations communications and offering you services and products we believe may interest you.
You will always be told what we intend to do with any personal data we collect from you, however the principal reasons are to:
support the delivery of contracted services and products, or
achieve our marketing and sales strategies.
More specifically, these may take the form of the below likely scenarios:
User interactions with online services and resources such as our website, performance insight registrations, or downloading white papers.
We may collect information to better understand how visitors use our website and interact with our marketing content so we can offer timely and relevant information. When using our website to contact us, purchase good, your data may be used for the following:
for our own internal records
to improve the products and services we provide
to contact you in response to a specific enquiry
to customise our website for user needs and preferences
to send you promotional emails about products, services, offers and other things we think might be relevant to you.
to send you promotional mailings or to call you about products, services, offers and other things we think might be relevant to you
to contact you via email, telephone or mail for market research reasons
In this scenario, we would be relying on legitimate interests and where required, consent, as the primary legal bases for processing personal data. Rich Communications Ltd will only keep data for as long as is necessary to meet these purposes. We will never share, sell, or rent individual personal information to an external party without your advance permission, or unless ordered by a court of law. The personal data you provide to us is only available to relevant employees and contracted service providers. If required by law, Rich Communications Ltd may disclose data to government and/or enforcement agencies.
If we intend to use your data for a new purpose outside of those detailed in this policy, this policy will be updated to keep you informed of the same; should consent be required from affected individuals, then it will be sought. Rich Communications Ltd will never supply your data to third parties for marketing purposes.
Keeping Personal Data Secure
Our website and online services are protected by firewalls and we have implemented security policies, rules and technical measures to protect the data in our control. These security measures are designed to prevent unauthorised access, improper use or disclosure, unauthorised modification and unlawful destruction or accidental loss.
Any information you provide us with when using our services is stored centrally on secure cloud-based systems. Direct access to these databases are restricted to authorised personnel and their appointed agents only. We have taken every reasonable step to ensure that your personal data is held securely at all times, and that access to these are closely monitored. We use security measures to protect against the loss, misuse and alteration of data within our systems.
Please be aware however, that no internet or email transmission is ever fully secure or error free. You should take special care in deciding what personal data you send to us via email and keep this in mind when disclosing any personal data to us via the internet.
Controlling Your Personal Data
Any personal data we collect from you or we generate as a result of your interaction with our systems and services belongs to you. Under the data protection laws in the UK you therefore have the right to know if your data is being processed, why and for how long. This will include details of what categories of data we process (e.g. storing your name and contact details in a CRM system), whether your data has been disclosed to third parties and their identities, and how to raise a complaint with the information commissioner’s office (ICO).
In addition to your right of access to data we process, Rich Communications Ltd will uphold other rights afforded to you under the applicable data protection laws in the UK, namely:
the right to request that errors in your personal data processed by (or on behalf of) Rich Communications Ltd is amended or corrected;
the right to erase your personal data if such data is no longer needed for its original purpose, or where the processing is based on consent and you withdraw that consent (and no other lawful basis for the processing exists);
the right to restrict processing where the relevant personal data either cannot be deleted (e.g. because the data are required for the purposes of exercising or defending legal claims) or where you do not wish to have the data deleted;
the right to object to processing carried out for the purposes of direct marketing, where processing is likely to cause or is causing damage or distress, or where you may be evaluated or subject to decisions on the basis of automated processing;
the right to request a copy of the personal data you have provided to us for yourself, or for it to be transferred to another organisation, if the processing was based on consent, the provision of business services under a contract, or processing carried out by automated means.
We have in place a procedure if a breach of security leading to the accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, personal data transmitted, stored or otherwise processed in connection with the provision of a public electronic communications service occurs. We will assess the scope and impact of the breach. Based on the assessment of the likely risks to individuals, we will notify the individuals and/or their connected organisations that a data breach has occurred where this may result in a significant risk to the rights and freedoms of individuals, or where we may be in breach of a contractual obligation. Any such notification to individuals will be carried out as soon as reasonably possible and will include information on the nature of the breach, the name and contact details of our data protection officer, the likely consequences of the breach, measures taken or proposed by Rich Communications Ltd to address it, and recommendations for affected individuals to mitigate any potential adverse effects. Such individuals will also be provided advice on how to make a complaint to the ICO.
If, due to the nature of the breach that Rich Communications Ltd is required to inform the ICO, we will do so within 72 hours of becoming aware of the essential facts of the breach. Such notification must include at least: your name and contact details; the date and time of the breach (or an estimate); the date and time we detected it; basic information about the type of breach; and basic information about the personal data concerned.
Who Has Access To Your Personal Data?
The data we collect about you is generally accessed only by authorised Rich Communications Ltd employees for legitimate business purposes and providing services as part of a contract. However, if we work with partners or contractors, they may have limited access to your personal data but only so much to do their job.
If for example, a delegate has completed a personal profile assessment , the profile produced from this data will only be provided to the delegate and will not be shared with anyone else without their prior consent. If the delegate attends a Rich Communications Ltd event, we would not share his or her profile with a group of their peers unless making this clear as part of an agreed process. During an event, an individual may be invited by the Rich Communications Ltd consultant leading the session to share some information from their profile with the group, however this is their personal choice and done at their own discretion.
The following outlines who has access to your personal data, and under what circumstances:
Rich Communications Ltd employees and other staff who are involved in arranging and delivering the services you request (where privacy is legally covered under their contract of employment);
a contracted consultant of Rich Communications Ltd to provide services to you on our behalf, and therefore bound under terms within their contract relating to confidentiality and privacy that is to the same standard and level as Rich Communications Ltd employees;
How Long We Hold Data
It is Rich Communications's practice that personal data is retained only for the appropriate period of time – neither too long nor too short. We have in place internal guidelines for employees on how long data should be retained detailed in a data retention policy. This specifies that we will need to keep certain information about employees, clients, suppliers and other individuals or organisations we interact with over the course of business to carry out certain business functions for up to 6 years to monitor and improve the quality of our service, for our records and to meet certain legal and compliance requirements.
In summary, client personal data will be held for as long as the individual or their employer is in receipt of services from Rich Communications Ltd for up to a maximum of 6 years. Where a client makes a specific request for their data to be deleted sooner and it does not conflict with any legal or compliance requirement to hold data for longer, we will honour the request.
Employee personal data will be held for the duration of employment and then for 6 years after the last day of contractual employment. Employee contracts will be held for 6 years after last day of contractual employment.
Where data is held by third parties in support of the services we provide to you, the third parties are contractually bound to either delete data upon our request, delete data at the end of our supplier contract with them, or to anonymise data after 2 years of receipt.
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Links From Our Website
Our website may contain links to other websites. However, once you have used these links to leave our site, you should note that we do not have any control over the other websites and are not responsible for the privacy practices of such other websites.
If you submit personal data and other information to a website to which we link, we are not responsible for its protection and privacy. Always exercise caution when submitting data to websites. Read the site’s data protection and privacy policies fully.
If we make substantive changes to this policy, we will announce it on our website to ensure that you are aware of the information we collect and how we use it at all times.
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